GROWTH STRATEGY

Due to our years of experience and exposure to the market, we have grown to become the leading distributors of quality foodstuffs and related material.

Abbar Foods is a leading distributor of quality foodstuffs and related materials, with years of experience and market exposure. However, we never stop striving for growth. The fast-paced nature of the consumer market requires us to continually expand and improve in order to meet the changing needs of our customers. This is why we set annual objectives for sustainable and profitable growth, including increased profits, a wider range of foodstuffs, and expanded market coverage.

This annual objective of sustainable growth is rewarding on many levels, and is based on three dimensions:

Market Reach Enhancement & Expansion Strategies

•    Continuously expanding activities and distribution operations
•    Entering into secondary markets within the Kingdom of Saudi Arabia
•    Establishing effective networks and improving fleet management
•    Building alliances to overcome consumer reach restrictions
•    Aiming to constantly break boundaries and expand market reach

Operations & Distribution Optimization

•    Dynamic and continuous planning and investment in the direct distribution network

•    Periodic reviews of distribution network

•    Allocation of necessary investments in resources, training and market orientation

•    Analysis of challenges and barriers in the market

•    Planning responses to overcome market barriers

•    Establishment of greater distribution and sales networks

•    Expansion of clientele and market portfolios

•    Resulting in a more resilient infrastructure that improves operations on a regular basis.
 

Greater Product Expansion and Development

As a seasoned, smart, and experienced expert in the food logistics industry, our focus on product diversity drives our work. We conduct ongoing market research to expand our product range and meet consumer expectations. This includes surveys, data gathering, and gathering consumer feedback.

This information informs our product strategy, leading to improved manufacturing, quality control, marketing, and promotional efforts. Our research extends to both local and international products, ensuring that we offer a diverse range of products tailored to the needs of our market.

Additionally, our market research helps us identify new international brands to add to our portfolio, providing consumers with even more options and expanding our reach to new opportunities and channels.
 

Additionally, our market research helps us identify new international brands to add to our portfolio, providing consumers with even more options and expanding our reach to new opportunities and channels.

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